iSpot, the cross-platform video ad measurement company, has announced it will now support search signals as an option in its business attribution solutions suite through a newly formed partnership ...

Swoop and iSpot have joined forces to deliver insights into cross-platform ad exposures against specific audiences for healthcare and pharma marketers. Through the newly announced partnership, ...

Fueling station-based video out-of-home advertising network GSTV this morning announced a deal making "alternative" ad currency provider iSpot its advertising audience and "outcomes" measurement ...

It’s a data, technology and broadcast partner that powers the global ecosystem connecting sports, betting and media, “creating highly immersive products that enrich fan experiences for the entire ...

Paramount Global is teaming up with iSpot.tv to offer more transparency into consumers’ responses to ads — its latest partnership with a Nielsen competitor. iSpot’s new measurement offering, Outcomes ...

NEW YORK — TV and video measurement company iSpot has named a veteran “technologist” to serve as its new Chief Technology Officer. In his new role, Nipun Dureja will oversee the unified structure of ...

Are you a print subscriber? Activate your account. 13 hours 3 min ago By Tim Nudd - 16 hours 36 min ago By Tim Nudd - 18 hours 3 min ago 21 hours 58 min ago By E.J. Schultz - 21 hours 58 min ago By Ad ...

Roku had a busy Tuesday leading up to its annual NewFronts presentation for advertisers, announcing an Olympics team-up with NBCUniversal as well as measurement and ad pacts with iSpot and The Trade ...

SAN JOSE, Calif. & BELLEVUE, Wash.--(BUSINESS WIRE)--Today, Roku, Inc. (NASDAQ: ROKU), the #1 TV streaming platform in the U.S.*, announced an expanded measurement partnership with iSpot.tv, the cross ...

Moonbug Entertainment has announced a deal with iSpot.tv to provide cross-platform TV measurement for its connected TV apps. Moonbug Entertainment has announced a partnership with iSpot.tv, a TV ...

Tripadvisor and Viator, or at least the creative department, have a sense of humor — and it is effective. Tripadvisor’s national ad campaign touting its Viator tours and activities brand includes a ...

Are you a print subscriber? Activate your account. By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago 5 ...