LEGO SMART Play is here with sensor-packed SMART Bricks, Tags and Minifigs bring screen-free sounds, lights and reactions to ...

The first models to roll off the production line will be deployed in 2026 by carmaker Hyundai (which acquired Boston Dynamics ...

I played with Lego’s new Smart Brick at CES, and it finally makes Lego sets play back. Here are my first thoughts.

Developed by the Lego Group’s Creative Play Lab, the Lego Smart Play system will make sounds and activate lights based on ...

At CES this week, Lego announced Smart Play, a new interactive way to play with Lego builds. Here's how it works and when you ...

At first glance, LEGO’s Smart Brick looks like any standard LEGO brick — but inside is a tiny custom ASIC chip smaller than a ...

The new brick will make play more interactive for Kentucky kids and families. Sets will release in March, and preorders start ...

LEGO said they didn't even want a power switch on the brick or even a reset button, and the SMART Bricks all recharge wirelessly and stay powered even after years of no use. LEGO claims one of the mai ...

The toy giant is embedding sensors and wireless tech directly into a classic 2x4 brick, starting with app-free Star Wars sets ...

To make this possible, the LEGO SMART Brick is powered by a 4.1mm custom-made mixed-signal ASIC chip that measures smaller ...

Unlike many devices unveiled at CES 2026, LEGO’s Smart Bricks system does not rely on AI or an internet connection and is ...

LEGO SMART Play, unveiled in a keynote presentation at the annual consumer electronics show, is described as one of the most ...