Parsons replaces Nicole Cornish in the CEO role at Avoq.
The streamer transforms its 2026 slate reveal into a star-studded, tarot-themed global campaign with an IRL activation.
McIntyre will lead U.S. Open, Pro Tennis and USA Tennis communications and content.
The brand also started working with new influencers — including one couple that figured out a word that rhymes with ‘presbyopia’ — to reach multiple generations.
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Piedelievre-Eman joins the video game publisher from Warner Bros. Discovery.
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The personal care brand tapped Baker Mayfield for a one-year partnership, starting with its Men Who Put in the Work campaign.