If you have a Lego fan, or two, in your family, you'll be excited about the company's new SMART bricks tags and mini figures ...

Which magnetic building block sets are best? Magnetic building block sets accomplish something that very few toys marketed as ...

Lego has unveiled Smart Bricks - tech-filled versions of its small building blocks - which it says will bring sets to life ...

Danish toymaker Lego this week unveiled three new electronic additions to its classic building blocks at the Consumer ...

Lego says its new tech-enabled products are its "most revolutionary innovation" since it launched its mini-figurines in 1978.

Advanced electronics built into new bricks and figures can detect how they move and respond with light or sound effects ...

Lego is introducing a digital twist to its analog building blocks, which have remained popular for decades. Redmond Shannon ...

LEGO has called the new system its "most revolutionary innovation since the creation of the minifigure in 1978". | ITV ...

The brand-new, jaw-dropping Lego smart brick tech can recognize other bricks, activate effects and play music. They're ...

The Danish company presents Smart Brick at CES, an incredible 2x4 piece of technology that recognizes the creations we build.

Lego's construction sets have been a fantastic choice for analog play for several decades now. These interlocking building blocks are set to get way more interesting with the inventive toy company's ...