The cosmetics company seeks to attract Gen Alpha and Gen Z shoppers in the gaming universe with avatars that reflect their ...

After verifying or estimating a user’s age, Roblox will assign them to an age group ranging from 9 years and younger to 21 ...

Fight or survive? It's your decision in Primal Pursuit. This Roblox game pits humans against dinosaurs in a battle of ...

At CES 2026, Roblox unveiled a significant expansion of its advertising platform, positioning the immersive gaming environment as a key channel for brands looking to connect with younger audiences.

Players under 9 years old will have chat turned off by default unless a parent approves its use after age verification.

The boy’s father says he never would have let his son play Roblox if he knew what went on in the app, according to the filing ...

Roblox has expanded its advertising platform as part of its efforts to position itself as a core marketing channel for brands ...

According to the platform, millions have already completed voluntary age checks since the feature launched. In regions where ...

The Massachusetts Department of Fire Services has ordered a Florida-based party supplier to stop selling illegal sparklers to residents and businesses in the Commonwealth. Between September and ...