From Heated Rivalry to Shoresy, Crave shows how Canadian-core storytelling drives cultural impact, fandom, and brand growth ...
In 2026, Canadian marketers are rediscovering the value of physical media, real-world experiences, and purposeful ...
The Influence Agency’s Unlocked Yearbook 2026 isn’t your typical trend report. Instead of a PDF or stats-heavy whitepaper, it’s a digital museum; an interactive space where marketers can explore ...
Recorded live in Calgary for SocialWest 2025, this episode of the Marketing News Canada podcast features guest host Meredith McKeough in conversation with Lisa Genovese, President of BottomLine, a ...
Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new ...
In 2025, SocialNext brought learning, connection, and community to cities across Canada through its marketing conferences and events. But attendees were not the only ones listening. The details ...
Canada’s warmth is going viral. A heartfelt tourism ad from Quebec’s Eastern Townships recently captured hearts across North America with one simple message: hugs>tariffs. CNN Travel reported on the ...
From agency innovation and leadership hires to global expansion and clever brand engagement, here’s what made headlines in Canadian marketing this week. Why it matters: It’s a strong example of how ...
In a marketing landscape where sustainability is often more slogan than strategy, one Canadian retailer is proving that purpose-led initiatives can drive both impact and profit. Silk & Snow, a Toronto ...
I went to a networking event recently and the rule was simple. Do not come to sell. It is a casual meet up of like minded people who want to share stories and connect. I enjoy going because it is a ...
Michelle Slater, Indeed’s Senior Director of Marketing - Americas Region & Global Partnerships, offers rare insight into what’s actually workingand what job seekers keep getting wrong. Landing a ...
The truth is, all marketing communication professionals will define these functions differently depending on their own experience. I’ve been in the fortunate position where I’ve been able to work in ...