These pastes get their name from their vibrant purple tint. “Purple toothpaste works by using purple dye to neutralize any yellowish stains or coloration on the teeth,” explains Rhonda Kalasho, DDS of ...

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...

SINGAPORE - Media OutReach Newswire - 14 March 2024 - Colgate launches its first purple toothpaste, the Colgate Optic White Purple that instantly colour-corrects yellow tones* with the very first ...

For years, blondes have been buying up purple shampoo to “tone” their hair. The reason why is a lesson in color theory: Purple is opposite from yellow on the color wheel, so when hair starts to look ...

Toothpaste tubes typically have color-coded bars, which some people believe point to their ingredients, such as green indicating all-natural toothpaste. However, this is entirely false, with the bars ...

As a blonde, I am religious about de-brassing my hair on a weekly basis,with purple toning shampoo treatments, which work by depositing purple pigments on the hair shaft and thereby counteracting ...

The word has been going around for quite some time now, but not all of us have been quite sure enough to actually put it to experiment. The simple answer is that purple toothpastes do work, but the ...