We’re no longer in that phase where everyone was saying, “Video is blowing up.” Nope. Video has blown up, and it’s here. It’s there. It’s everywhere. These days, audiences expect and demand video ...

In the weeks leading up to the launch of Facebook Live, reports circulated that Mark Zuckerberg was “obsessed” with live video. The fact that Zuckerberg pushed out live video on Facebook and Instagram ...

Many businesses use video content marketing to promote their brand, products and services as part of their overall marketing plan. Video is a compelling, memorable medium that personalizes and ...

Marketing is more of a science than its more creative counterparts – advertising, public relations and promotions – but, despite its emphasis on research and number-crunching, marketing still relies ...

When it comes to driving traffic and boosting conversions, content is key to your digital marketing strategy. Content marketing gives you the opportunity for optimal keyword placement and provides ...

Julia Kagan is a financial/consumer journalist and former senior editor, personal finance, of Investopedia. Amilcar has 10 years of FinTech, blockchain, and crypto startup experience and advises ...