Forbes contributors publish independent expert analyses and insights. I write about the beauty and wellness space and the women shaping it. Growing interest in tennis apparel has led to a new trend: ...

The sport is experiencing a higher growth rate in popularity than any other, with an 18.7 percent increase in participation in 2007, according to the National Sporting Goods Association. This growth — ...

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Forbes contributors publish independent expert analyses and insights. Tim Newcomb covers tennis gear/business, stadiums and shoe tech. The On foray into tennis keeps growing. Already with The Roger ...

Why do tennis players’ on-court sartorial choices make the same headlines as the grand slam’s outcomes? While World Tennis Day in March celebrates the sport’s champions, they also serve some serious ...

If you want to become a really good tennis player, you need the most important thing: you need to look like a really good tennis player. Deco’s checking out a brand that will have you feeling like a ...

Every item on this page was chosen by a Town & Country editor. We may earn commission on some of the items you choose to buy. Seeing that the trend isn't letting up anytime soon, we took it upon ...

Don’t let the brightly neon swaths of color distract you: tennis apparel proves highly technical too. From shirts, shorts and skirts right down to the shoes, manufacturers continue to push the ...