Some estimates say the average preschooler sees more than 500 breakfast cereal commercials a year. And characters in those ads carry a lot of clout. "Early Show" Contributor Taryn Winter Brill ...

Study finds junk-food marketing changes the tastes of kids as young as age 4. June 21, 2010— -- For generations now, the grocery store tantrum has marked a rite of passage for parents. Somewhere ...

The same marketing tactics used to sell sugary cereal and junk food to children could just as effectively sway youngsters to want more fruit and vegetables, a recent study suggests. Researchers from ...

Children consume more low-nutrition, high-calorie food such as cookies and candy after observing seemingly overweight cartoon characters, according to a first-of-its-kind study. Children consume more ...

Children prefer the taste of foods branded with images of popular cartoon characters and choose those foods more often than unbranded ones, according to research from Yale’s Rudd Center for Food ...

Last year, my colleagues and I reported that electronic cigarette companies are using cartoons as a marketing strategy, and that many companies’ logos are cartoons. This suggests that cartoons are ...