“I Have a Strategy No You Don’t — The Illustrated Guide to Strategy” by Howell J. Malham, Jr. (Jossey-Bass, $22.95). Strategy remains one of the most misused and misunderstood words in business. Most ...

Opinions expressed by Entrepreneur contributors are their own. Marketing guru Seth Godin addressed alignment in a piece about iTunes falling over its own words and intentions. After reading it, I did ...

Written for those “frustrated and dissatisfied with the traditional approach to strategic planning,” this book by David La Piana, a nonprofit consultant, speaker, and author, seeks to make the ...