Traditional "on the street" businesses give customers a direct, in-person experience of the products or services offered. Just as customer experience plays a pivotal role in converting window-shoppers ...

When preparing for 2025 and all the unknowns the future inevitably holds, a thorough strategic plan is critical to driving meaningful outcomes for any business. Effective strategic plans reflect on ...

Since 2010, UMass Lowell's transformative growth and development has been guided by a multi-year strategic planning process, titled UMass Lowell 2020 Strategic Plan, which provides a blueprint for how ...

In the fall of 2022, UMass Lowell began a new strategic plan under the leadership of its new chancellor, Julie Chen. In addition to academic and research initiatives, this strategic plan will include ...

Opinions expressed by Entrepreneur contributors are their own. Strategic planning is an organization’s process of defining its strategy or direction and making decisions on allocating its resources to ...

Strategic plans have been subject to a host of critique. They are ridiculed for their dust-gathering character. They are assumed inappropriate for strategy in a complex and uncertain world. And, along ...

All businesses, no matter how small, have three categories of resources available to them: the technology they use to create a product or service; the finance they use to operate and grow the business ...