When it comes to design, the golden ratio is mostly bullshit. Though designers sometimes use it, there’s just no proof people prefer that precise spatial ratio in their buildings, interfaces, or art.

The Golden Ratio, a hallmark of Swiss design and the foundation of everything from Helvetica to Le Corbusier’s meticulous architecture, may have been imported from Africa. Design remains a largely ...

Back in 1855, German psychologist Adolf Zeising published a book with a ridiculously long title called: A New Theory of the proportions of the human body, developed from a basic morphological law ...