The Common App CEO explains why personal essays still matter, even as more college applicants turn to AI for help.

Forbes contributors publish independent expert analyses and insights. As the CEO of Command Education, I write about emotionally intelligent leadership and education. This voice experience is ...

The Common Application, a platform where students can apply to multiple colleges and universities in one go, once carried the reputation of only serving students interested in private, highly ...

The Common Application is an online college application tool that lets you apply to more than 1,000 participating universities in the United States and abroad. Developed by the nonprofit access ...

The Common App allows students to submit applications to more than 1,100 higher ed institutions. But until now, none of its members were community colleges focused on granting associate degrees. The ...